Get Ready for our new Arrivals- SIHH 2012

The 22nd Salon International de la Haute Horlogerie will open from January 16th to

20th, 2012 in Palexpo, Geneva with eighteen fine watch brands and an

unprecedented exhibition of clocks.

December 1 2011 – For the fourth consecutive year, the Salon International de la Haute

Horlogerie (SIHH), a foremost event for watches and watchmaking now in its 22nd year,

will be held in January, from January 16th to 20th, 2012.

Year after year, some 12,000 retailers, journalists and brand representatives travel to this

exclusive, invitation-only event for a unique opportunity to view the latest timepieces by

the eighteen exhibitors for which the SIHH is a showcase for artistry and expertise, daring

and innovation. Once again, the SIHH will transform 30,000 square metres at Palexpo,

Geneva into a welcoming, business-focused venue where exhibitors can confirm their

creativity and identity.

As is now traditional, the SIHH 2012 will host an exceptional exhibition. After the Beyer

Zurich clock and watch museum last year, the Musée d'Art et d'Histoire de Genève loans

pieces from its collections of horology and enamel. Whereas past exhibitions have

focused on pocket watches and wristwatches, this year's exhibition is devoted to clocks,

with works from the Renaissance to the early 20th century. It will coincide with the

exhibition at the Musée Rath, entitled "Watchmaking in Geneva. The Magic of

Craftsmanship, Treasures of Gold and Enamel."

This 22nd SIHH comes at the end of an eventful year during which sales of fine watches

reached record levels. Technical and precious watchmaking continues to combine

tradition and innovation, craftsmanship and leading-edge technologies, and would never

miss this opportunity to seduce its public.