Jessica Alba Announced as new Piguet Ambassador

Known for her starring roles in films such as Fantastic Four and Sin City, Alba has captivated audiences with her good looks and charm. Her memorable performances have earned her numerous awards and a Golden Globe nomination. Alongside being a devoted wife and Mother, she has also graced the covers of top fashion magazines around the world.

Piaget commissioned world famous photographer Patrick Demarchelier, known for his glamorous fashion photography and stunning portraiture, to shoot the campaign. Celebrity stylist Brad Goreski, make-up artist Lauren Andersen and hair stylist Renato Campora also assisted on the shoot.